DSTV, other cable TV brands in Nigeria cannot afford to be complacent, as Cord cutters gain ground in America

DSTV, other cable TV brands in Nigeria cannot afford to be complacent, as Cord cutters gain ground in America


Nigerian-American Head of IT Asset Management, Mott MacDonald, USA, Chris Tunde Odediran, in an interview with Mike Bamigbola, Brand Times anchor, dissects the emerging trend of cord-cutting in television broadcasting, the gains to the viewers, the threats to cable TV brands, the challenge to media planners and brand managers, and what all parties must do, […]

The post DSTV, other cable TV brands in Nigeria cannot afford to be complacent, as Cord cutters gain ground in America appeared first on Daily Times Nigeria. Nigeria News from Nigeria Newspapers



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